Roborock overtakes iRobot to turn into the worldwide chief in robotic vacuums
For the primary time, Roborock has taken the highest spot within the world robotic vacuum market, surpassing iRobot in each gross sales quantity and income, in keeping with IDC’s International Sensible Dwelling System Market Quarterly Monitoring Report for This autumn 2024.
The report highlights that 20.6 million robotic vacuum cleaners had been shipped in 2024 in complete, throughout all manufacturers; an 11.2% improve from the earlier yr, with complete gross sales reaching $9.31 billion.
Roborock claimed 16% of world unit gross sales and an much more spectacular 22.3% share in complete market income, marking a 20.7% year-over-year development in shipments.
The Chinese language firm outpaced iRobot for the primary time, pushed by robust gross sales in key areas like Germany, France, South Korea, and the Nordic markets. It additionally claims that it’s already main the way in which in its homeland and the US.
Roborock has lengthy been a favourite right here at The Ambient and its strategy – with a multi-tiered product lineup catering to funds patrons with the likes of the Q5 Professional, and premium patrons with business main fashions such because the Qrevo Slim and the brand new Saros 10R – has clearly paid off.
iRobot, in keeping with the IDC report, was nonetheless the market chief within the US, Canada, and Japan, however has seen declining shipments globally, dropping 6.7% in 2024. Its market share additionally shrank by 2.6% to complete with an general share of 13.7%.
One of many authentic robotic vacuum cleaner manufacturers, iRobot has had a turbulent couple of years. It noticed an acquisition by Amazon fall by means of final yr, and more moderen information hasn’t been significantly better.
Earlier this month it took the covers off of a refreshed Roomba lineup for 2025 however any positivity from that information was quickly quashed by reviews that the model could wrestle to final the yr.
It’s not simply Roborock that iRobot is battling with both; there’s a plethora of Chinese language manufacturers making massive strides within the robo cleaner world.
Ecovacs, in keeping with the report, remains to be the top-dog in China, regardless of Roborock’s claims; with choices such because the Deebot N30 Omni and the X8 Professional Omni.
However there are additionally manufacturers like Dreame, Mova, Narwhal and Yeedi, all producing quite a few fashions to saturate an ever-growing market.
Dreame might be the choose of that bunch and, in keeping with the report, is driving a wave of momentum, with a large 36.6% year-over-year development in shipments.
Over in Las Vegas at CES 2025, the model took the covers off of the superior X50 Extremely Full, full with its ProLeap system, that lets the vacuum climb over thresholds of as much as 6cm.
One other fascinating snippet from IDC’s findings is that the common promoting worth jumped 7.6% to $452, which suggests a shift towards higher-end fashions.
